insta

instagram

History

The beginning

In 2010 Kevin Systrom and Mike Krieger started to develop a mobile check-in app called Burbn. But it was too similar to Foursquare, so Systrom and Krieger refocused their app on photo-sharing and it became a popular feature among Burbn users and they renamed the app Instagram.

The launch

The initial release of Instagram was on October 6, 2010 for iOS. The first post was one of South Beach Harbor at Pier 38 from Mike Krieger, a few hours later Systrom posted a picture of a dog and his girlfriend's foot.
On April 3,2021, Instagram released a version of its app for Android phones, and it was downloaded more than one million times in less than one day.

Aquisition by Facebook

Facebook bought Instagram for $1 billion in cash and stock, with a plan to keep the company independently managed on April 9, 2012. On september 6, 2012, the deal between Instagram and Facebook officially closed with a purchase price of $300 million in cash an 23 million shares of stock.

Usages and functions

The use of Instagram

The users of Instagram can upload pictures and short video's with geotags of the location on their account, which his/hers followers can see. If a user doesn't want that everybody can see his posts, he can set his account on private, thereby requiring that they approve any new follower requests. Users can also connect their Instagram account to other social network sites, by doing this, they can also share their pictures immediately on that site.
A user can save a picture of an other user into a private area in the app, out of the view of other users.

A normal post

Initially the pictures could only be posted in a 1:1 ratio, but since 2015 the app also portrait and widescreen aspect ratios. Since 2017, the Instagram users can share up to 10 pictures or videos in one single post with the content in a swipeable carrousel.

Stories

In 2016 a new feature called Instagram Stories was launched. With this feature users can take pictures, edit the a little bit and post them on their Story. The uploaded pictures on those stories expires after 24 hours. Since 2017, users can broadcast themselves live but this video disappeares immediately after ending. A user can highlight his stories, those picture doesn't expire and stay at the account until the user delete it.

IGTV is a vertical video application launched in June 2018. This functionality is also available within the Instagram app and website. IGTV allows uploads of up to 10 minutes in length, with verified and popular users allowed to upload videos of up to 60 minutes. The app automatically begins playing videos as soon as it is launched, which CEO Kevin Systrom contrasted to video hosts where one must first locate a video.

In November 2019, it was reported that Instagram had begun to pilot a new video feature known as "Reels" in Brazil, expanding to France and Germany afterwards. It is similar in functionality to the Chinese video-sharing service TikTok, with a focus on allowing users to record short videos set to pre-existing sound clips from other posts. Users could make up to 15 (later 30) second videos using this feature. Reels also integrates with existing Instagram filters and editing tools. In August 2020, Reels was officially launched in 50 countries including Belgium, the Netherlands and United Kingdom.

Overall Appaerance

Click one of the buttons for a more detailed picture

Top

Here you find the stories of the Instagram users you follow. Next to the stories you can find an arrow. By clicking on this arrow, you go to your private messages.

Body

Here you find the posts of the Instagram users you follow. By scrolling up and down, you can browse between the posts.

Bottom

  • Here you can scroll trough the posts of the users you follow
  • Here you can post a new picture
  • Here you can see your notifications
  • Here you can see your own Instagram profile

Click the picture to reset

appearance instagram